CLIENT
The Vancouver East Cultural Center /
The Cultch

YEAR
2008

DELIVERABLES
Logo & program catalog

DESCRIPTION
After being nicknamed The Cultch for a long time, the Vancouver East Cultural Center decided it was time to embrace their nickname and renew their logo and identity in time for their 35th anniversary. The part heritage, part punk logo was inspired by the architectural features of the building housing cultural center. The program catalog, being the first published part of a complete re-design of The Cultch, played a big role in introducing the new Cultch identity to the public and also set the design standards for all the following parts of The Cultch identity, from their business cards and letter heads to their website.

Designed while working at Metaform Communication Design